Sam’s Club: Same Day Delivery Launch

Sam’s Club decided to launch Same Day Delivery, which conveniently delivers your favorite items from the club straight to your door the same day your order it. Sam’s Club debuted this new feature of their membership with a social-first campaign intended to show just how easy this feature can fit into your busy life. Led the creative direction across a :30 spot, three :15 social cuts, a photoshoot, and countless banners.

RESULTS: A successful and on-time launch of a major new service and increase in orders via the Sam’s Club app.